For anyone who wants to sell products online.
If you really want to sell your products on a wide scale, online marketplaces or platforms are a must. Online marketplaces are eCommerce sites that offer many different products from many different sellers. Some of the most well-known marketplaces include: Amazon, eBay, Alibaba.com, and Google Express. However, these are far from your only options.
Recommended for: anyone who wants to create a product and sell it but doesn’t want to start their own eCommerce store.
How much can you earn? it depends a lot on your product, the demand for it and your target market – but you could start earning a few hundred dollars from the first month.
Start-up costs: there are several costs that you’ll need to plan for: manufacturing costs, shipping costs, advertising and marketing – and because of all the different variables involved (like the cost of creating the product, your location and so on), it’s very difficult to provide a clear and accurate estimate of start-up costs.
If you can create a product that people will want, then you can start making money from it; it could be your art, jewellery, furniture…the possibilities are endless.
And luckily, there are plenty of websites – like eBay or Etsy – where anyone with a product can simply start selling.
Here are some tips to help you succeed:
- Think like a business: who are your customers, what is your target audience? Why would they want your products?
- Where does your target audience spend time online? Where do they buy online? What social media channels do they use? The more you know, the better you’ll be able to promote your products, as well as sell them on the right channels
- Consider investing in online ads: once you know what social media platforms your audience uses (Facebook, Instagram, etc.) it’s worth investing in social media ads for those channels to drive up sales
How to sell products online
Choose what products to sell
Before you start selling online, you’ll need to establish what items you want to sell. What you sell online can make or break your business, so be sure to carefully consider your products and profit margins when deciding what to sell.
Decide where to sell online
After establishing your inventory, you’ll need to determine where to sell online. Whether you sell on your own website or a top online marketplace, there are more options than ever for diversifying your selling channels.
Build your online store
Next, you can start building your online store and listing products for sale. Selling on your online store requires ongoing maintenance and optimization — and we recommend partnering with an online marketplace developer like Icono Global to get the best results.
Set up payment processing
To start selling online, you’ll need to set up payment processing. You have numerous options for accepting online payments, whether you open a merchant account or use a payment processor like PayPal, Square, or Stripe.
Where you sell online will also impact the payment procession solution you choose. But no matter where you sell, you’ll want to enable secure online payments, so people feel comfortable shopping on your site and purchasing from your business.
Select shipping methods
Next, you need to identify the shipping methods and rates you’ll offer. Depending on your country, you may have access to USPS, FedEx, Canada Post, Royal Mail, AU Post, or other carriers. Free shipping entices customers to buy, but remember that you’ll need to absorb that cost.
Some online marketplaces — like Amazon — offer fulfillment and shipping options to help you sell more online.
So, be sure to consider all the options and rates available when determining where to sell online.
Promote your online business
Finally, you’ll need to market your online business, so people can easily find your site and purchase. You can have the most beautify-designed site and world-class products, but without proper optimization and promotion, nobody will be able to find your ecommerce store or your profile on a top selling site.
Marketing can make or break your online sales, so be sure to invest in digital marketing services — like search engine optimization (SEO) and website maintenance — that set your site up for long-term success.
Tools I need
To get started, every online marketplace or platform needs a website to generate money online and reach customers. Click below to get 1-click WordPress Installation, web hosting and domain registration with You can get hosting from HostGator or Hostinger , the both #1 trusted WordPress hosting.